BACARDI Añejo Cuatro Launch at Zurich’s Simplon Bar

BACARDI Cuatro Launch at Zurich’s Simplon Bar

.

BACARDI Añejo Cuatro Launch at Zurich’s Simplon Bar

 

BACARDI Cuatro Launch at Zurich’s Simplon Bar

One thing Cubans are known for, is their love of dancing and celebration. In line with this habit, Bacardi decided to celebrate the launch of its latest rum, Bacardi Añejo Cuatro, which pays homage to the company’s Cuban roots, with some great festivities at the Simplon bar in Zurich.

BACARDI Cuatro Launch at Zurich’s Simplon Bar

This premium dark rum is stored in barrels for at least four years under the Caribbean sun, during which time it develops aromas of mild vanilla, roasted oak, clove and honey.

BACARDI Cuatro Launch at Zurich’s Simplon Bar

A lucky few of us were invited to Zurich’s Simplon bar, to find out all about it, and as rum is my liquor of choice, I really felt I had hit the jackpot when I received my invitation. We not only got to enjoy some expertly made Bacardi Añejo Cuatro based cocktails by Bacardi’s very own cocktail master, but we were also encouraged, and luckily guided, to create our own rum cocktails.

BACARDI Cuatro Launch at Zurich’s Simplon Bar

From the taste of the drinks afterwards, some of us certainly seemed to have more talent than others…

BACARDI Cuatro Launch at Zurich’s Simplon Bar

Of course, with my love for rum I was most excited about the drinking itself, but before we got to make our own drinks, we were actually given a history lesson about the Bacardi company. Although history was never my favourite subject, I found the story about Bacardi very interesting, enhanced as it was by sipping on delicious cocktails.

The Bacardi rum company started back in 1862, and as a company with its roots in Cuba, it was a shock when after the Cuban revolution, the company’s assets were seized by the state, and it was forced to set up shop elsewhere. These days Bacardi rum is made in Puerto Rico and Mexico, as well as in India for the Indian market.

BACARDI Cuatro Launch at Zurich’s Simplon Bar

Consumers are now paying more and more attention to the provenance of their products and how they are made. It is therefore fitting for Bacardi, the rum company which has won more awards than any other, to highlight the quality and versatility of its rum portfolio. Bacardi rum often shows the same depth and similar taste character to Whisky, despite the fact that Whiskys normally take two or three times as long to “mature”. This is partly due to the fact that rum matures a lot faster in the warmer climate of the Caribbean, compared to colder climates like Scotland where Whisky tends to be cultivated.

So next time you’re choosing a cocktail, why not try out the new Bacardi Añejo Cuatro? It might just become a new favourite!

BACARDI Cuatro Launch at Zurich’s Simplon Bar

 

*********************** 

Article by Robert Mills and Photos by  Christoph Ris

Robert is a passionate coffee drinker and runs a blog called Balls’N’Beans dedicated to coffee and ice cream

BallsNBeans website

*********************

For more information about Events in Zurich and beyond please see our What’s On Page or our News Articles or for regular updates subscribe to our blog.

**********************

Recent Articles

Farmy Online Shopping – Bringing The Farm to You

Roeckl Zurich

10 Minute Chocolate Pots

Photo Highlights of the Sechselaeuten Kinderumzug

Stunning Swiss Scenery on A Day Trip to Lauterbrunnen

Sechseläuten 2018 and The Guilds Parades

 

*********************

SaveSave

SaveSave

SaveSave

SaveSave

SaveSave

[wp-review]

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Tags: , , , , , ,

Leave a Reply

Your email address will not be published. Required fields are marked *